• How to Address Mental Health in the Workplace

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    Education of your employees on the symptoms and risks associated with mental health conditions is one way to address their concerns, including by disseminating brochures or hosting seminars. Stress and mental health concerns can have an immense effect on employees at your workplace, with detrimental results to both work culture and individual employees alike. By…

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  • How to Create a Healthy Company Culture

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    Company culture refers to the everyday experience of an organization, including their vision and values and how these manifest themselves within the workplace. Furthermore, company culture encompasses how employees and leaders interact as well as its hierarchy structure. Establishing a positive work culture is vital for employee retention and performance. Here are a few ways…

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  • How to Leverage Big Data for Business Growth

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    Consumers today are more sophisticated, demanding personalized service and products tailored to their preferences. Big data can assist businesses in profiling consumers and providing products tailored specifically for each of them. Utilizing big data effectively can have a dramatic impact on any business – from small startups to multinational enterprises. This article will offer some…

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  • Understanding the Power of Influencer Marketing

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    Influencers can accelerate your brand’s online goals much more rapidly by building trust among their audience and producing authentic, compelling content to spread your message. Hannah Bronfman of HBFIT works with Face Gym to produce promoted content about their facial treatment studio that will reach her audience of fitness and wellness influencers. Reach Influencer marketing…

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  • Understanding the Importance of Supply Chain Management

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    Supply chain management involves orchestrating an engineered network from raw materials to customers, comprising of purchasing/importing of raw materials, manufacturing processes, logistics distribution management systems and trade negotiation management. Companies use supply chain management (SCM) for efficient operations and to boost profit margins. SCM can also help companies reduce risks and respond quickly in case…

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  • How to Improve Your Business’ SEO Ranking

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    Reaching a top ranking on Google search engine results pages can increase business exposure. But improving SEO takes time and dedication. For optimal SEO content optimization, it is necessary to know which factors influence search engine algorithms and understand the behaviors and needs of your audience in order to create marketing content which satisfies them.…

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  • 5 Ways to Get the Most From Your Marketing Budget

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    Having a marketing budget is an essential part of running any business, but getting the most out of it is not always easy. Whether you have a small or large budget, there are several ways to get the most out of your investment. Invest in lasting, effective content Investing in lasting, effective content is key…

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  • How to Make Your Website Mobile Friendly

    How to Make Your Website Mobile Friendly

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    The first step in ensuring that your website is mobile friendly is to test it. You can do this by using the Google Mobile-Friendly Test tool. After submitting your URL, the tool will analyze how well your website performs on different devices. You can also make use of AMP, which is an HTML5 format that…

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  • New Technologies Worth Keeping An Eye On When Designing Websites

    New Technologies Worth Keeping An Eye On When Designing Websites

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    Artificial intelligence (AI) has been around for a while but has made major advances in 2020. AI will help you design a better website by mimicking the language of human beings and understanding images. While quantum computing and automated driving aren’t particularly relevant to the web design world, AI will have a big impact in…

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  • How to Use Colour in Your Web Design Projects

    How to Use Colour in Your Web Design Projects

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    Using colour effectively is crucial for web design. There are several ways to do this, from using Square colour schemes to using a flat or neon palette. These techniques will make your website stand out and attract more users. You can also use a combination of both to create a custom look and feel for…

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